For over 40 years, Naim Audio has relentlessly pursued the same simple aim: to recreate the performance a musician has recorded accurately and with all of the information wholly intact. Not only that the notes be faithfully preserved, but also so must the emotion and passion that inspired the performance. Its for this reason that Naim are so popular among music lovers - they bring music to life.

Naim Audio was founded in 1973 by Julian Vereker OBE, a racing car driver, entrepreneur and self-taught engineer who had a deep passion for music, but was unhappy with the sound of hi-fi available at the time. Established in Salisbury (where Naim is based to this day), Julian set about designing and manufacturing a hi-fi range that ignored accepted design wisdom and focused on aspects of design and performance that made music burst to life. In that same year, they released the NAP 200 power amplifier (a model name which still exists today in a far updated version), soon followed by the NAC 12 pre-amplifier in 1974 (and although this model name is no longer used, much like "NAP" for the power amplifiers, "NAC" is still used to designate Naim's pre amplifier models). These initial designs laid foundations for 40 years of iconic and award winning products that have followed.

As the brand grew in popularity over the 70s and 80s, they sought to grab the attention of press and public with a series of tongue in cheek adverts (you can see these and read more about the brand in our History of Naim blog). In 1983, Naim released their first integrated amplifier, simply called NAIT, a designation also used in current integrated amplifier models today. Naim was awarded with the prestigious Queen's award in 1985 and has received this award a further two times since (once winning for Export in 2010 and once for innovation in digital music streaming in 2014). In 1991, Naim released their first CD player, the CDS, which again flew against conventional wisdom with a two-box design (the current flagship CD player shares a lineage with this original model).

Over the years, many Naim models have achieved iconic status, including the Naim NAP250 power amplifier, a favourite among many audiophiles with a latest iteration of this model that continues to this day. As an emphasis over the quality of the Naim range, they partnered with distinguished British brand Bentley in 2008 to provide music systems for their cars. In 2009, Naim also released the "Uniti" range, which turned the conventional wisdom that "more boxes are always better" by combining power amplifier, pre amplifier, CD player and/or streaming capabilities in one box. Of course, the higher separates Naim systems will always sound better, but the four models in the Uniti range established themselves as such a high performance solutions for a reasonable investment that there are little other options that can compete. 

In 2013, Naim also released the Naim Mu-So, a wireless streaming speaker system and another revolutionary move by the brand. To put this into perspective, the release of this product was as much of a surprise as if Bentley released a competitor in the low-priced car category that outclassed all of the established competitors. The Mu-So has done just that. A hugely popular "lifestyle" music solution, both existing Naim owners and new customers have discovered how wonderful this speaker system sounds as a classy, single box unit for enjoying music in an area where you can't accomodate a full separates hi-fi system.

With a rich heritage and history of pioneering products in the hi-fi industry, Naim have cultivated a brand which is synonymous with the pinnacle of hi-fi, as well as the values and quality of British hi-fi and manufacturing. Naim Audio is designed and manufactured in Salisbury, UK and their relentless pursuit of sonic perfection has seen a host of awards and stellar reviews. Naim offer a range of integrated amplifiers, pre amplifiers, power amplifiers, CD players, streamers, CD players, DACs, loudspeakers and accessories.

In 2011, Naim merged with Focal JM Labs, and with a synergy in design, this makes Focal speakers a natural matching choice for Naim. Other highly recommended options include KEF speakers and ProAc speakers.